If you have a local business store or a shop then it is very important to be visible in Google My Business.
It is very easy to setup a Google my business page, pin your store location, add details about your company like the services you offer and the photos of your business which makes your business stand apart from crowd.
The interesting part about Google my business to local ranking is the conversion rate. If you are getting 10 calls for your business you can definitely have more than 60%.
Now Google My Business has, even more, to offer you to get your monthly insights etc.
Now will see the 4 Major factors that contributes for local search ranking to dominate the local search.
- Ratings and Reviews –
The first thing which people check in google my business about the company is the Ratings and reviews.
Get the ratings and reviews from the customers once they have taken your service. You can share the review link to the customer and ask them to share about their experience and the transformation they got after using your product or service.
Getting genuine reviews from happy customers helps you to get more customers like them. Because when a person sees a review he checks whether any other person with similar problem has got solution from the product or service.
In that way surely you can attract right kind of audience to your business.
2. NAP and citation
3. Active – [Regular posts, offers, pictures and videos]
Bonus: having a website is a huge advantage when it comes in local search ranking. with relevant links and keywords.
Please do share this video with your local business owner friend and like it if you wanna learn more about how to grow your business through digital platforms.